Barrio Pizza

What started out as a local pizzeria in Casco Viejo, Panama City, currently aims to become an international franchise. Upon being contacted for the opening of its second restaurant, we redefined its concept, adapting it to a franchise format with export quality. We defined a DNA for the brand that applies to the Latin American market, keeping its friendly and fresh essence. We are responsible for developing and implementing a communication strategy, in addition to the continuous creation of digital content for social networks and actions to establish contact with customers, resulting in hundreds of pizzas sold daily.